Posts Tagged ‘video’
Top Podcast Marketing Tips
The continued development of Web 2.0 technology has produced new and exciting ways to market your products and services. The ability to broadcast audio and video online has emerged as a beneficial means to get the word out about your business. In particular, I address how podcasting can help you sell more products while helping you connect with your customers. Essentially, podcast marketing is the art of publishing audio programs on the internet with the intention of raising product awareness, establishing a brand, and, of course, increasing sales. There are many advantages to podcasts. Namely, most people have a computer or other MP3 compatible device. Since people are spending more time at the computer, rather that in front of the TV, it’s easy to hit them right where they sit. Thanks to cheap digital recording equipment and software, you can record, distribute, and test your podcasting activities that were too expensive and cumbersome only a few years ago.
Podcasting
Partial Response to Bob Knorpps Lemonade Video, sorry for hissing my new mic is playing up
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macmost Now 121: Video Podcasting Secrets
Gary Rosenzweig shares some of his best tips for creating a video podcast. Advice about green screens, HD, editing, community and motivation.
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Q&A: Blogging, Podcasting, and Marketing Advice
In this video, I get a question from Brian who asks a multitude of questions! Brian wants to know: “1) Do you think there are people interested in hearing about what tech is the best bang for your buck(and/or tech noews and reviews from a college student’s viewpoint)? (yes, I know it’s very subjective, but I value your opinion) 2) What software are you using to publish those awesome videos and how did you setup your podcast and RSS feeds? (not just for the blogs but for podcasts too, and a flowchart-esque diagram would be sweet here) 3) Any tips on developing a personal brand? Tips on marketing yourself and getting started in the blogo/twitter-sphere? (I want to do this and share my information and knowledge with people) 4) Where’s that donate link on your site and how did you get it? (and send me a direct link, I feel like I owe you a few bucks for answering my questions)” Wow! What a list of questions. For 1, I believe there is a need for this type of thing on the internet. Low cost alternatives are becoming more popular in this tough economy. For 2, I use Ubercaster, please check out my podcast tutorial that I posted recently. For RSS, I use Feeder for Mac, but you can also use the built in RSS for blogging engines such as Wordpress (through a plugin called Podpress) For video, I use Visualhub combined with Quicktime Pro 7. I’ve done videos on my techniques here on bwana.tv. For 3, be yourself, be consistent, and don’t give up :) I really don’t have a formula for …
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Will Podcasts be Patented?
twitter.com – One of the people I met while in Hawaii awhile back was podcaster Todd Cochrane. He has some definite opinions about the possible patenting of podcasting. geeks.pirillo.com – http
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podgrunt – What a podcast is and how it works
A simplified explanation of how a podcast works.
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Video Podcasting
Morgan Webb shows us how she puts together Webb Alert!
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What is Podcasting?
live.pirillo.com – What is podcasting? Where did it come from? How do you manage podcasts? Why use the term ‘podcast?’